From Boston:

Enter One way system when approaching Skegness town centre. Keep on A52 (passing Taylors Garage on right) follow signposts to Mablethorpe (A52). Take second main turning right after rejoining two-way road into Scarbrough Avenue. Proceed straight over roundabout (St Mathews Church) and then take first right turn into Rutland Road.

Norfolk Holiday Flats are on the right in after about 100 metres.

From Lincoln:

Turn right at traffic lights after Football Ground. In about 1/4 mile take first main turning left into Scarbrough Avenue. Proceed straight over roundabout (St Mathews Church) and then take first right turn into Rutland Road.

Norfolk Holiday Flats are on the right in after about 100 metres.